• Little No Label Black Dress

    Little No Label Black Dress

    The black dress. Timeless, easy to wear and lifesaver. And there are some dresses, they don’t have label but they have soul, spirit. This dress, I worn on 4th of July is same kind. My sister had bought for me before I packed up for college. Oh god, I love my sister how she understands…

  • Turkish Blue Tile Dress

    Turkish Blue Tile Dress

    I think Blue tile is something really related to Istanbul. I din’t know if you’ve ever been to Istanbul. Whom be there know exactly what I am talking about. If you have been Istanbul, you most probably visit historic places like Sultan Ahmet Mosque (a.k.a. Blue Mosque), Topkapi Palace, Hagia Sophia, Basilica Cistern… Most of…

  • Your Startup has been failed? How is it feel?

    It is not the end of this world if your startup is total fail! It wasn’t like that for Nikki in the beginning maybe but now she openly talks about her experience with 99dress. Did you remember 19-year-old startup founder girl from Australia Nikki Durkin? Name is familiar right? I just read her brilliant writing about…

  • Shoes by Me? Nice Job by PikkPack

    Have you ever wanted to create your own shoe line? It is my dream actually! Unfortunately I don’t think I have any drawing skills. But I just got good news about it. I have an aim! Helping the new businesses and startups which is especially on fashion industry. To be niche, I specifically write startups…

  • Every Color Day: Hidrellez

    Every Color Day: Hidrellez

    I really enjoy today’s weather. Finally Spring is coming to NY. While I am jogging at Central Park, I recognize that the trees start to be green end of April this year. It is kind of horrible the fact that global warming slapped us on the face this year. 🙁 As I remember in my…

  • Elavate: Shop and Save the World Kind of Start Up

    I recently heard about exciting and awesome start up called “elavate“ which has known brands / designers boutique. Elavate is not only a classic online store but also kind of fairy godmother who help trigger charity projects. Elavate‘ s core goals are; To support new and emerging brands/designers; small businesses, To help solve the global…

  • Dress for The Day – The Ultimate Fashion Calculator

    I came across Dress of The Day while I was browsing for Fashion start-ups on NY Tech Day website. The idea may not be genius but definitely useful. My husband always asks me when I come with a new business idea. What problem does it solve? So What problem does Dress for The Day solve? “Know exactly what…

  • Casual Look for Friday and Lovely Spring

    Casual Look for Friday and Lovely Spring

    Casual Look is kind of a uniform for tech girls in my industry. A tech doesn’t want to wear over the top clothes but chic yet comfy. I should write about how a tech girl’s style is in an ordinary day at the work. Btw I am not that kind of tech girls. i love…

  • Nasty Gal’s Nasty iPad App

    I loooove Nasty Gal and its gorgeous #GIRLBOSS @Sophia Amoruso. Just google her and get the idea of NastyGal. I discovered NastyGal mid. 2012 which was”the fastest growing companies” by Inc. Magazine in 2012.  Nasty Gal’s philosophy  just tells you independent, confident young ladies wear. It was kind a unusual for me at that time. Because I…

  • 10 Seed Funding Terms You Should Know

    Seed funding time, a crucial time for your baby company. You need to know all these aliean names If you want to built a solid business plan. some of the may know these because you quit your fancy Wall Street job, what is self made entrepreneur like we watch in SharkTank. I love to learn…

  • So Who is alley girl?

    I am twenty six years old now and I start to ask myself what I am doing. After I had graduated from business school back in İstanbul, I jumped into first decoration based e-commerce company in Turkey. I remember I was the only full time in the company. We were very small company with very low…

  • What is Conversion Rate Optimization?

    Before learn about conversion rate optimization, first of all we need to decide what is conversion for our business. For a mobile app company, that would be either install of their apps or registered users. As a blogger I can think that every traffic I get is my conversion. You can also define  Conversion Rate Optimization…

  • Newest Silicon Alley School: TurnToTech

    Town has new school guys. I personally used their free co-working space couple of times. The best thing about TurnToTech is their location. TTT is just near by Flatiron Building. You can attend so many free events, use their free co-working space and also apply to their iOS programming course. Then again TurnToTech has a…

  • What is Product Listing Ads?

    PLA is Product Listing Ads on Google Advertisement. Those ads don’t appear on text ads section. They appear specifically on Google Shopping. To use PLA, don’t forget to create both Google AdWords and Google Merchant accounts. According to Google: Benefits of Product Listing Ads

  • What is Cost Per Click?

    When I do my interviews cost per click (CPC) is one of the first terms I asked to my potential interns. Some says how a collage student can know that. And I’m telling them those collage students keeps bring that up “we live in information age we are more ahead of you argument”. So I…