Category: Technology

  • What is Acquisition in Internet World?

    What is Acquisition in Internet World?

    Acquisition is basically a buying action. As a digital marketing manager I do acquisition but my job is to acquire new users for our app. We generally use the term of “customer acquisition”. On the hand when you hear this term in start up atmosphere, that probably means one company buy smaller one.  Companies buy…

  • What is Big Data?

    What is Big Data?

    Everybody starts to talk about big data in these days. Because It is very important to understand what information we should take serious and count on in our decision making process in this massive unreliable information age. The companies who understand their data’s value now investing in this area. Since we have so many information…

  • Airbnb Designers Debate Club

    Airbnb Designers Debate Club

    Airbnb Designers Debate Club Session 6 is here as a part of Brooklyn Beta. Brooklyn Beta is an event for who are hungry to learn hip and new technology and companies. Sadly I never join Brooklyn Beta but I know for my husband, It is the coolest tech event series in the city. Finally I have a chance…

  • Foursquare vs. Swarm Craziness

    Foursquare vs. Swarm Craziness

    You know I actually write about fashion and fashion tech companies but recently I have the biggest disappointment with my beloved brand Foursquare. And they are from Silicon Alley like me so I have to write about my feelings about their new Swarm app. I hate you foursquare. Once It is my lovemark on the…

  • Your Startup has been failed? How is it feel?

    Your Startup has been failed? How is it feel?

    It is not the end of this world if your startup is total fail! It wasn’t like that for Nikki in the beginning maybe but now she openly talks about her experience with 99dress. Did you remember 19-year-old startup founder girl from Australia Nikki Durkin? Name is familiar right? I just read her brilliant writing about…

  • Shoes by Me? Nice Job by PikkPack

    Shoes by Me? Nice Job by PikkPack

    Have you ever wanted to create your own shoe line? It is my dream actually! Unfortunately I don’t think I have any drawing skills. But I just got good news about it. I have an aim! Helping the new businesses and startups which is especially on fashion industry. To be niche, I specifically write startups…

  • Elavate: Shop and Save the World Kind of Start Up

    Elavate: Shop and Save the World Kind of Start Up

    I recently heard about exciting and awesome start up called “elavate“ which has known brands / designers boutique. Elavate is not only a classic online store but also kind of fairy godmother who help trigger charity projects. Elavate‘ s core goals are; To support new and emerging brands/designers; small businesses, To help solve the global…

  • Dress for The Day – The Ultimate Fashion Calculator

    Dress for The Day – The Ultimate Fashion Calculator

    I came across Dress of The Day while I was browsing for Fashion start-ups on NY Tech Day website. The idea may not be genius but definitely useful. My husband always asks me when I come with a new business idea. What problem does it solve? So What problem does Dress for The Day solve? “Know exactly what…

  • Nasty Gal’s Nasty iPad App

    I loooove Nasty Gal and its gorgeous #GIRLBOSS @Sophia Amoruso. Just google her and get the idea of NastyGal. I discovered NastyGal mid. 2012 which was”the fastest growing companies” by Inc. Magazine in 2012.  Nasty Gal’s philosophy  just tells you independent, confident young ladies wear. It was kind a unusual for me at that time. Because I…

  • 10 Seed Funding Terms You Should Know

    10 Seed Funding Terms You Should Know

    Seed funding time, a crucial time for your baby company. You need to know all these aliean names If you want to built a solid business plan. some of the may know these because you quit your fancy Wall Street job, what is self made entrepreneur like we watch in SharkTank. I love to learn…

  • What is Conversion Rate Optimization?

    Before learn about conversion rate optimization, first of all we need to decide what is conversion for our business. For a mobile app company, that would be either install of their apps or registered users. As a blogger I can think that every traffic I get is my conversion. You can also define  Conversion Rate Optimization…

  • Newest Silicon Alley School: TurnToTech

    Town has new school guys. I personally used their free co-working space couple of times. The best thing about TurnToTech is their location. TTT is just near by Flatiron Building. You can attend so many free events, use their free co-working space and also apply to their iOS programming course. Then again TurnToTech has a…

  • What is Product Listing Ads?

    PLA is Product Listing Ads on Google Advertisement. Those ads don’t appear on text ads section. They appear specifically on Google Shopping. To use PLA, don’t forget to create both Google AdWords and Google Merchant accounts. According to Google: Benefits of Product Listing Ads

  • What is Cost Per Click?

    When I do my interviews cost per click (CPC) is one of the first terms I asked to my potential interns. Some says how a collage student can know that. And I’m telling them those collage students keeps bring that up “we live in information age we are more ahead of you argument”. So I…