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What is Big Data?

October 9, 2014

Everybody starts to talk about big data in these days. Because It is very important to understand what information we should take serious and count on in our decision making process in this massive unreliable information age. The companies who understand their data’s value now investing in this area. Since we have so many information about customers, we should make them happy as they’ve never been ever! In…

Fashion Fashion Technology

Foursquare vs. Swarm Craziness

July 19, 2014

You know I actually write about fashion and fashion tech companies but recently I have the biggest disappointment with my beloved brand Foursquare. And they are from Silicon Alley like me so I have to write about my feelings about their new Swarm app. I hate you foursquare. Once It is my lovemark on the Techworld but now simply I hate it. So many others feel same as…

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Your Startup has been failed? How is it feel?

June 24, 2014

It is not the end of this world if your startup is total fail! It wasn’t like that for Nikki in the beginning maybe but now she openly talks about her experience with 99dress. Did you remember 19-year-old startup founder girl from Australia Nikki Durkin? Name is familiar right? I just read her brilliant writing about her experience on 99dress and her failure during her first start-up. Most of…

Fashion Fashion Technology

Elavate: Shop and Save the World Kind of Start Up

May 5, 2014

I recently heard about exciting and awesome start up called “elavate“ which has known brands / designers boutique. Elavate is not only a classic online store but also kind of fairy godmother who help trigger charity projects. Elavate‘ s core goals are; To support new and emerging brands/designers; small businesses, To help solve the global water crisis. I really love this kind of business model.  Actually this business…

Fashion Fashion Technology

Dress for The Day – The Ultimate Fashion Calculator

April 30, 2014

I came across Dress of The Day while I was browsing for Fashion start-ups on NY Tech Day website. The idea may not be genius but definitely useful. My husband always asks me when I come with a new business idea. What problem does it solve? So What problem does Dress for The Day solve? “Know exactly what to wear and where to purchase…” Basically you are going to choose occasion…

Fashion Fashion Technology

Nasty Gal’s Nasty iPad App

February 8, 2014

I loooove Nasty Gal and its gorgeous #GIRLBOSS @Sophia Amoruso. Just google her and get the idea of NastyGal. I discovered NastyGal mid. 2012 which was”the fastest growing companies” by Inc. Magazine in 2012.  Nasty Gal’s philosophy  just tells you independent, confident young ladies wear. It was kind a unusual for me at that time. Because I just moved to New York during that period of time. And I just…

Fashion Fashion Technology

What is Conversion Rate Optimization?

December 20, 2013

Before learn about conversion rate optimization, first of all we need to decide what is conversion for our business. For a mobile app company, that would be either install of their apps or registered users. As a blogger I can think that every traffic I get is my conversion. You can also define  Conversion Rate Optimization as CRO. It is really important to learn this short cut names before…