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What is Acquisition in Internet World?

October 9, 2014

Acquisition is basically a buying action. As a digital marketing manager I do acquisition but my job is to acquire new users for our app. We generally use the term of “customer acquisition”. On the hand when you hear this term in start up atmosphere, that probably means one company buy smaller one.  Companies buy potential competitors for both growth and obstruct them to share the market, we…

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